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Live media events across mobile platforms and devices: a case study of the ‘BBC Live’ content delivery system

About this project
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Inge  Ejbye Sorensen

Lead investigator(s):
Dr Inge Ejbye Sorensen

Start Date: 1st March 2015
End Date: 31st August 2016

Summary

The rapid uptake of portable, internet-enabled devices (smartphones/iPhones, laptops, tablets/iPads), and corresponding increases in ‘two screen’ or ‘connected’ viewing are reshaping the ways that TV networks programme, schedule, and deliver programmes and content as well as the ways in which audiences/viewers interact with this content. This is particularly pertinent when it comes to Live TV where viewers are often experiencing the event on multiple platforms simultaneously. This work package examines how and why orchestrating and servicing connected viewing opportunities around live media events is becoming a key focus of the BBC’s and other broadcasters’ multiplatform strategies.

Project outputs include:

  • Content in context: The impact of mobile media on the British TV industry. Convergence: The International Journal of Research into New Media Technologies, (Early Online Publication)
  • The revival of live TV: liveness in a multiplatform context. Media, Culture & Society 38(3). London: Sage, pp. 381–399 – this article examines how the notions of liveness and live TV are being reshaped within this context. Focusing on the BBC and Channel 4, the article explores how and why these two British Public Service Broadcasters (PSBs) are reinventing and promoting liveness and in particular live media events across platforms and devices. This article is also available as a preprint. This paper was also presented at the New Directions in Film & TV conference in Bristol in April 2015.
  • ‘Social & Sensibility’ – conference presentation at Association of Internet Researchers (AOIR) in Berlin in October 2016. 
  • Regulating the Sharing Economy. Editorial. Internet Policy Review 5(2). Berlin: Alexander Von Humboldt Institute for Internet and Society, pp. 1-13. 
  • ‘Falling between Platforms – The (d)evolution of British Public Service Media’s professional standards and codes of conduct on social networks’ – paper presented at the Digital Culture and Communication (ECREA) 2015 workshop at University of Salzburg in November 2015. Abstract is available in the Standards, Disruptions and Values in Digital Culture and Communication Book of Abstracts
  • Commissioning Creativity & Funding Films Workshop – this workshop focused on creative collaborations and co-production opportunities in smaller Northern European screen economies, pre- and post-Brexit. The workshop was held at the CREATe Hub, University of Glasgow on February 23 2017.  

Blog for Research Blog Series: Live media events across mobile platforms and devices