Digitization and intellectual property rights in EU place-making

This project explores digitization strategies, and the circulation of digitized creativity, by public and non-public bodies to promote innovation and investment in selected cities, including as a tourist destination, by engaging in city ‘branding’ while also promoting access to culture in local communities. Specifically, the project considers how cultural heritage, architecture and other cultural symbols are regulated by intellectual property law, for example the registration of signs representing significant local cultural heritage on trade mark registers.  

The CREATe team is working on this project within the reCreating Europe consortium as part of an interdisciplinary team of researchers in law and geography from the University of Tartu (Estonia) and the University of Trento (Italy).