Intangible Cultural Heritage, Intellectual Property, and Cultural Branding in Celtic-Derived Cultures

About this project
Martin KretschmerMegan Rae Blakely
Lead investigator(s):
- Prof Martin Kretschmer
- Ms Megan Rae Blakely

Start Date: 1st September 2013
End Date: 30th September 2016


Too frequently, a state’s economic status predicts the level of international attention to cultural preservation, and many manifestations of culture, especially intangible culture heritage such as song, traditional craft, and ritualistic practices passed from generation to generation, are neglected and left open to commercialisation. Further, Westernized states are associated with protectable intellectual property while the rest of the world is associated with culture, a serious oversight which can lead to a more subtle but steady erosion of intangible cultural heritage in these regions. Ultimately, this research seeks to determine best practices and policy recommendations for domestic governments to implement that best promote and protect intangible cultural heritage in these Celtic-derived cultures while maintaining incentives for creation and dissemination for the public good.

Project outputs include: