In July 2013, the Develop Conference hosted a programme of over 80 sessions, tracking the current videogame industry developments and trends. For three days, the renowned annual conference (organised by Develop Magazine, a trade publication with a circulation of 300,000) welcomed videogame professionals from around Europe to Brighton, in a programme shaped by and for some of the key figures in the industry. As part of the Copyright and Games project, and having made some initial forays into literature on the development of business models, creative platforms and payment mechanisms, Develop provided an opportunity to see exactly what the industry was talking about, and how they were discussing it with one another.
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